Perspectives on AI activation
AWSM DSPTCH™ (“dispatch”) is where we think out loud about closing the gap between AI ambition and execution. Every piece is grounded in the same approach we bring to client work — ROI first, design-led, and relentlessly iterative — so what you read here is strategy you can act on, not hype. Field notes, frameworks, and hard-won lessons from deploying AI that actually earns its keep.

Sourcing Feels Faster. Is It Actually Working?
Your team says AI is helping. Sourcing feels faster. The analysts are more efficient. But when your LP asks what it's actually producing, you don't have a number you trust. That gap — between AI activity and AI value — is where most PE firms are stuck right now. Operational ROI is the first place to close it: not by chasing more AI activity, but by mapping the workflow, setting a real baseline, and proving that time saved actually became value created.
Pablo Cruz Pou · August 17, 2026 · 17 min read
The Accountability Gap: What Private Equity Gets Wrong About Measuring AI
A four-lens framework for capturing the full spectrum of AI value — and risk — across every dimension that matters to PE sponsors, operators, and boards.

Pablo Cruz Pou & Fritz Desir · May 30, 2026 · 17 min read
Measuring AI ROI Beyond the Hype Cycle
Real frameworks for quantifying AI value — from pilot to production at scale.
Fritz Desir · May 8, 2026 · 3 min readAWSM DSPTCH
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Perspectives on AI activation — ROI, frameworks, and lessons from the frontier — sent when we publish. No noise.