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The AWSM AI Suite — Assess · Build · Govern

SPRK, CRFT, and KNTRL aren't standalone tools — together they're the AWSM AI Suite, one connected path from AI opportunity to measured ROI. SPRK assesses where AI pays off and proves the business case. CRFT designs and builds the AI-native systems that drive growth. KNTRL governs what it costs and whether it's working. Assess, build, govern — projected ROI up front, validated ROI once it's live.

The AWSM AI Suite

Three products.One path.

They aren’t standalone tools. Each one hands the next a running start — projected ROI up front, validated ROI once it’s live.

01 · Assess

SPRK

Find the AI that pays — before you build

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What SPRK is

SPRK (“spark”) is the front door to AI enablement: an agent-driven assessment that finds your highest-value AI use cases, quantifies the ROI across four lenses, and hands you a board-ready roadmap — so every dollar you spend on building is aimed at a number.

What it solves

  • Find where AI actually pays off, ranked by ROI
  • A validated business case before you build
  • A board-ready activation roadmap

How it works

Highest-Value Use Cases, Ranked

Agents benchmark your business against 110 mapped workflows to surface where AI pays off.

ROI Across Four Lenses

Financial, Operational, Experiential, and Custodial value — quantified, not hand-waved.

A Board-Ready Roadmap

A prioritized activation plan and validated business case — not a pile of pilots.

02 · Build

CRFT

Design and build AI-native systems that drive growth

Build your scope + price
What CRFT is

CRFT (“craft”) designs and builds the operating layer behind AI-native companies — workflows that are machine-readable, policy-bound, tool-connected and improve with use. A 48-hour Scan finds where it pays, a fixed-price build ships it in weeks, and you own it outright.

What it solves

  • Evidence in 48 hours, before any scope exists
  • Fixed-price production build in 4–10 weeks
  • Owned outright — 3x ROI in 90 days or we keep working

How it works

Evidence Before Scope

A 48-hour Scan prices the build off what your workflow actually costs — not a brief.

Forward-Deployed Team

One named engineer, designer and operator embed with yours from scope to launch.

It Compounds

Every run writes to a shared intelligence layer, so system two starts ahead of system one.

03 · Govern

KNTRL

See what AI costs — and if it's working

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What KNTRL is

KNTRL (“control”) tracks AI token and license spend across every provider, surfaces who's using what, and tells you exactly what to fix — one normalized view, live in under 24 hours.

What it solves

  • All AI spend in one normalized view
  • Catch unused licenses + redundant tools
  • Live in under 24 hours, from $149/mo

How it works

Real-Time AI ROI Visibility

Live dashboards showing what your AI investments return.

Portfolio Optimization

Spot underperformers early, reallocate to what works.

Stakeholder Confidence

Board-ready reporting proving AI as a growth engine.

Where to start

Not sure which oneyou need?

Most engagements start with SPRK — it tells you where AI pays off before anyone commits to building. If you already know what you’re building, start with CRFT.