SMRTN (“smarten”) helps teams find, evaluate and adopt the right AI in less time. It tracks the AI each team cares about, matches it with pre-vetted startups, brings the best fits to a small table, and helps put the chosen one to work.
Every vendor says AI. You still have to pick one.
Few leaders have time to tell signal from noise, and a wrong pick is expensive. Many teams already regret at least one AI vendor decision and are cutting tools, not adding them. SMRTN is how you make fewer, better AI bets.
Buyers are buried. Good startups can't be seen.
Buyers get pitched by everyone and can vet almost no one. Professional services firms get asked for a view on AI tools faster than they can form one, with implementation benches already stretched thin.
Meanwhile, strong post-revenue AI startups can't get in front of qualified enterprise buyers, and when they do, deals stall between interest and integration. SMRTN sits between the two and works for the buyer.
Match. Meet. Deploy.
Members join free. A short intake captures your stack, your AI priorities and what you need from a vendor. From there SMRTN does the sourcing, and you decide who gets your time.
Match
See startups that fit what you're trying to solve. Build a private watchlist, rate companies privately, and follow structured updates instead of new pitches.
Meet
Get invited to private 90-minute breakfasts matched to your priorities: three to four startups you chose, eight to twelve peers, one table, no stage.
Deploy
When you're ready to buy, AWSM LABS puts the chosen solution to work with you, with the return defined before work starts, and KNTRL tracks whether it pays.
Everything a member gets.
Membership is free. Startups fund the platform by paying for access, and every member is told that up front.
Member platform
Intake captures your stack and AI priorities. Keep a watchlist, rate companies privately, and post priorities for startups to match against.
Startup channel
Startups on your watchlist post short, structured progress updates. Watch a solution evolve without sitting through another pitch.
Curated digest
A personal email of new matches and the changes that matter in the solutions you track.
SMRTN MRNGS and NGHTS
Private breakfasts matched to your priorities, starting in NYC and then Silicon Valley, plus larger quarterly evening showcases.
VIP
Analyst diligence briefs on your shortlist, concierge sourcing for a specific need, a private SMRTN MRNGS for your team, and quarterly peer benchmarks.
Implementation
When you're ready to buy, AWSM LABS deploys the solution with you, forward-deployed, with ROI defined up front.
Small on purpose.
Starting in New York City, then Silicon Valley.
A table, not an auditorium.
Each breakfast forms around what members are trying to solve, not around who paid for a slot. You see the shortlist before you accept, and you meet only the startups you picked, with peers in your function.
Ask the questions you'd ask in a diligence call. Afterwards, add a company to your watchlist, ask for a diligence brief, or move on. Nobody chases you.
You choose who you meetBuilt for the buyer.
SMRTN is where the AWSM AI Suite starts.
Most of the AI a company runs, it should buy. SMRTN finds and evaluates it. Where the advantage is worth owning, CRFT designs and builds it. Either way, KNTRL governs what it costs and whether it's working. Find, build, govern.
Three ways in.
Functional leaders, CTOs, innovation and procurement teams.
Join free as a memberVenture-backed, post-revenue AI companies with a product for a function our members lead.
Apply as a startupProfessional services firms bringing vetted startups to clients, and VCs giving portfolio companies a curated channel to buyers.
Partner with SMRTNSign-up happens on smrtn.ai, SMRTN's own site.
Questions,answered.
Yes. Startups fund the platform by paying for access, and that model is disclosed to every member. An optional VIP tier is coming for teams that want analyst diligence and concierge sourcing.
Ready to make fewer,better AI bets?
Join SMRTN free as a member, or apply as a startup, on smrtn.ai. If you'd rather talk first, about partnering, VIP sourcing or implementation, leave a note here.